Fostering the energy transition with digital and innovative solutions
Javier Expert Product Management et Marketing, marché Energie à l'international
1250 € HT par jour
Disponibilité : Dispo : Maintenant
Disponible en part-time: Non

Profil mis à jour le : 23/12/2020

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1250 € HT/j
Disponibilité : Dispo : Maintenant
Mobile en france

Note Globale    


52 ans


Expert Product Management et Marketing, marché Energie à l'international

Expériences professionnelles


ABB POWER GRIDS, Grid Integration (system solutions)
Madrid (Espagne), Les Ulis (France), Mannheim (Allemagne)

Global Product Manager, Digital Substations (DS)

Mai 2018 - Aujourd'hui

DS platform Orders 2019 = 30 M€, 60% growth YoY; >30 operating units worldwide (Substations)

  • In charge of the strategy and portfolio of IEC 61850-based digital substation systems, from engineered packages to full turnkey. R&D, marketing, tendering & sales coordination
  • Leading a cross-BU SteCo for Digital S/S initiative: digital product, system & service offering worldwide DS’ sales animation through technical support and training webinars
  • Developed use-case-driven Value Propositions to boost sales & project efficiency.
  • Customer presentations at events and conferences (e.g. CIGRE Madrid 2018)
  • Design-to-Value (DtV) project, digital vs. conventional: cost-reduction and lifecycle value
  • Representing ABB at WindEurope association (System Integration WG / Digitalization TF)

GENERAL ELECTRIC, Grid Solutions -previously ALSTOM GRID
Paris-La Défense, Francia

Product Manager, Marketing & Bus. Dev. Leader, Substation Automation Sys (SAS)

Jan 2012 - Déc 2018

PL Orders > 500 M€; 24 front offices worldwide. Reporting to global Head of SAS PL:

  • Managed the full SAS portfolio’s lifecycle: value propositions, branding, IP protection, selling tools, product rollouts, customer interaction, obsolescence mgmt., etc.
  • As PL Commercialization leader, managed portfolio’s go-to-market & commercial actions with a team of product managers giving support to Grid Automation tendering & sales worldwide
  • Built GE’s global IEC 61850 Digital Substation positioning strategy through promotional actions
  • Led Grid Automation Systems’ marketing, exhibitions & customer events (e.g. CIGRE Paris, EUW, etc.). Numerous presentations and visits to substations with key customers
  • Product launches of Alstom/GE Grid’s DS Agile Digital Control System & DAPserver RTU
  • Represented Alstom & GE at French CIGRE B5 (P&C) Technical Committee meetings

Paris-La Défense, France

Global Product Marketing & Communication Director, Power Transformers PL (PTR)

Jan 2010 - Jan 2012

PTR PL Orders ~ 900 M€. 12 manufacturing units worldwide. Reporting to PL Commercial VP:

  • Led PTR PL Marketing & Communication worldwide, supporting regional sales teams for the whole Grid’s Power Transformer portfolio, monitoring systems and advanced services
  • Contributing to build R&D roadmaps for all-segment, worldwide coverage portfolio
  • Built market positioning for “green transformers”. Re-design-to-cost programs with R&D
  • Providing market analysis and advice for Grid’s Business Strategy and M&A teams

Paris-La Défense, France

Strategic Marketing Manager, Southern Europe Region

Jan 2007 - Jan 2010

Region's Orders ~ 800 M€ in 2008. Reporting to Region's Commercial VP:

  • In charge of Market Intelligence for a 7-country region including France, Spain, Italy & Greece
  • Ensuring the adequacy between T&D offering and customer demand in the region
  • Supporting Country Sales Managers and ExCom with market analyses, benchmarks & plans.
  • Business growth projects in France & Spain with focus on new markets, smart grid/city & renewables: “Ambition France” (500 M€ target), “Ambición España” (200 M€ target)

Barcelone, Espagne

Front-end Regional Sales & Key Account Manager

Jan 2004 - Jan 2007

Reporting to Country Sales Director:

  • In charge of all T&D portfolio's sales & bids for the area and ENDESA key account in the area. Contract negotiations
  • Managing sales through all channels: end users, EPC, service providers & distributors
  • New customer prospection & spec-in across all segments: utilities, genCo's, industries, etc.

Barcelone, Espagne

Local Unit Manager & Business Development for distribution substations

Jan 2001 - Jan 2004

Reporting to Spain's Business Area Medium Voltage (PTMV) Country Director:

Local Unit Manager & Business Development for distribution substations

  • Planned, launched & drove a turnkey-S/S country business unit, growing to 10M€ in 2 years
  • Defined business model & portfolio. Staffed & led operational team; liaising with ext. partners
  • Supporting BA manager on PTMV market strategy, budgets, business plans and action plans

Technology & Quality Manager for MV switchgear & distribution systems

  • Portfolio management: strategy, development, qualifications, go-to-market actions, etc.
  • Q&EHS: Managed PTMV's Barcelona site audits & certification under ISO 9000 & 14001 stds.
  • Represented ABB at Spanish Technical Committees of CENELEC & CAPIEL

Barcelone, Espagne

Sales Manager, Catalonia & Balearic Islands Region

Jan 1999 - Déc 2000

Reporting to Country Sales Director:

  • Grid's Market development: prospection, tendering & sales, targeting new accounts
  • Covering all end-user segments and channels, from utilities to industries and EPCs

Barcelone, Espagne

Deputy to Technology & Innovation Director / Project Manager

Jan 1992 - Déc 1998

Spain’s largest Electrical Utility (7 merged companies)

  • HV/MV Substation projects: support to design, project and O&M engineers
  • Project leader for a corporate Engineering Mgmt. System: design, build-up & training



1998     ESADE Business School , Barcelona - Master on Business Administration, M.B.A.

1993     UNIVERSITAT POLITECNICA DE CATALUNYA, ETSEIB, Barcelona - Ingénieur généraliste (Ingeniero Industrial); équivalent M.Sc. / BAC+5



Fraçais : Courant

Anglais : Courant

Espagnol : Bilingue ou langue maternelle

Italien : Moyen

Allemand : Notions

Catalan : Bilingue ou langue maternelle