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NICOLAS Directeur Général
1290 € HT par jour
Disponibilité : Dispo : Maintenant
Disponible en part-time: Oui

Profil mis à jour le : 10/03/2021

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1290 € HT/j
Disponibilité : Dispo : Maintenant
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NICOLAS

54 ans

Madrid

NICOLAS
Directeur Général

Expériences professionnelles

 

Bandalux
Madrid - Barcelone - Lyon

Directeur Général International

Jan 2018 - Déc 2020

(750 co-workers, 70 M€ Revenue)

Market Leader in Iberia and France in Solar Protection (www.bandalux.com)

International Director | 4 Subsidiaries & Export. | General Manager France & Belux

  • Bandalux USA (Miami - FL): Manufacturing and Sales (48 co-workers., 10 M€ Revenue)
  • Bandalux Italia (Trieste): Manufacturing and Sales (45 co-workers, 6 M€ Revenue)
  • Bandalux France – Belux (Lyon): Sales (20 co-workers., 20 M€ Revenue)
  • Export: 3 co-workers, 2.5 M€ Revenue
  • Global Market Service Center (Santiago de Compostela - Spain, 25 co-workers)
  • Full Business reorganization
  • 20% growth in Sales and Profitability in 2019

TEREX DEMAG
Spain & Portugal

Managing Director

Jan 2014 - Déc 2017

US Company (NY Stock Exchange) | 7.3 Billion USD Revenue | 22,000 Co-workers in 2017

Managing Director | DEMAG Spain & Portugal (76 co-workers, 25 M€ Rev.)

  • Team set-up and multi-sites management (7 offices in Spain & Portugal)
  • Direct Sales and Service to customers (B2B) with a parallel distribution network
  • Definition and implementation of a new recovery and growth business strategy
  • All key KPI’s back on green after 2 years :
  • HSE : 0 accident in 3 years (special guest at the global Demag HSE conference)
  • SALES : +33%
  • GROSS MARGIN : +37%
  • EBITDA: From -17% (2014) to 8% (2015-2016) – (Best Global Performance)
  • PAST-DUE : From 30% (2014) to 9% (Best Global Performance)
  • NET WORKING CAPITAL : Improvement by 35%
  • Interim mission of General Management | Demag Brazil (2016):
  • 320 co-workers, USD 40 Million Revenue
  • Complete overhauling and recovery of the business in term of distribution, team, local management and factory – Lean Management
  • FACTORY : Restructuring and reoganization (Lean Production)
    • HSE : 0 Accident in 2016
    • COGS (Costs of Production): Improvement by 40%
    • EBITDA : From -12% (2015) to +1,3% (Dec. 2016)
    • NET WORKING CAPITAL : Improvement by 23%
    • PAST DUE: From 55% in Jan.2016 to 17% in Dec. 2016
  • Business Improvement Award 2016 - Best Global Performance

TEREX UK
Coventry

Global Sales & Marketing Director

Jan 2013 - Jan 2014

TEREX CORPORATION - Terex Construction Division | 280 employees – GBP300 Mill. Revenue

  • Direct Sales and Service to Rental customers and through a global Dealer Network
  • Reorganization of the Sales & Marketing Team | Dealer network development.

TEREX Construction

General Manager, Southern Europe, Middle East & Africa

Jan 2009 - Jan 2013

TEREX CORPORATION - Terex Construction Division (Construction Machinery & Equipments) - SEMEA Team: 81 co-workers ~ USD 300 Million Revenue.

As part of my duties :

  • Sales, Aftersales & Marketing Director, SEMEA
    • Multi-sites Management : Madrid, Dubai, Johannesburg
    • Network development and important growth in Africa & Middle-East
    • Negotiation of Sales Agreements with Key Accounts
    • Outstanding direct sales operations
  • General Manager, Terex Construction Spain and Terex Construction Italy
    • Direct Management of the local teams in Madrid (55 co-workers) and in Rome (10 co-workers)
    • Change Management in a very challenging economic context
    • New business model / Dealer network re-organisation
    • Negotiation of new distribution agreements
    • Debt restructuring and reduction
    • Improvement of the Net Working Capital


TEREX CORPORATION

Marketing Director, EMEAR

Jan 2008 - Jan 2009

TEREX CORPORATION - Terex Construction Division | 15 directs reports in 6 countries.


SYLVANIA IBERIA
Madrid - Lisbon

Marketing Director

Jan 2007 - Jan 2008

Global Manufacturer | Lamps & Lighting fixtures (www.feilosylvania.com) ~ 80 co-workers and €60 Million Revenue

  • Position based between Madrid and Lisbon
  • Sylvania was purchased in 2007 by Havells, Indian Electrical Company

LLEDÓ LIGHTING GROUP
Madrid - Lisbon

Marketing Director & Sales Leader

Jan 2001 - Jan 2007

Global Manufacturer & Distributor for Lighting fixtures. Leader in customized Lighting (500 co-workers, €60M Revenue).

  • Marketing through specyfiers (architects, Ingineering consultants…)
  • Direct sales through 50 offices in Spain and Portugal
  • Building up of the Marketing Team (10 direct reports)
  • Complete Repositionning of the Company and its Brands in the Marketplace
  • Renewal and modernisation of the Brand image and communication
  • Sales targets set-up and follow-up
  • 30% Sales growth and Gross Margin improvement

TOYOTA ESPAÑA
Madrid

Brand Manager

Jan 1998 - Jan 2001

  • Price and Product positionning for the complete Passenger Cars and 4x4 range
  • Definition and implementation of the Product Communication strategy


PEUGEOT ESPAÑA
Madrid - Bilbao

Price & Product Manager

Jan 1992 - Jan 1998

  • Price & Product Manager (306, 605 and 806 ranges) / 1996-1998
  • Marketing Manager North Region (Bilbao) / 1995-1996
  • Spare Parts Marketing Manager (Madrid) / 1992-1995



MADRID

International Freelance Business Consultant

Jan 2021 - Aujourd'hui

Business Audit Mondo Ibérica (Zaragoza) - 6 months



MADRID

International Freelance Business Consultant

Jan 2021 - Aujourd'hui

Full Business Internal Audit at Mondo Iberica (Zaragoza) - 6 month


Formation

 

2015     CEGOS - Executive Coach

1992     Universidad Autónoma de Madrid - International MBA

1991     AUDENCIA Business School - Master in Management

Langues

 

Français : Bilingue ou langue maternelle

Anglais : Courant

Espagnol : Bilingue ou langue maternelle

Italien : Bon niveau

Portugais : Bon niveau

Arabe : Notions

Russe : Notions

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