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Orazio DG, Directeur Business Unit, Directeur Commercial, Directeur Marketing, Directeur Innovation
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Profil mis à jour le : 12/02/2021

Mobile en france

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Disponibilité : Dispo : Maintenant
Mobile en france

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Orazio

47 ans

Orazio
DG, Directeur Business Unit, Directeur Commercial, Directeur Marketing, Directeur Innovation

Expériences professionnelles

 

Investissor
Paris, France

Business Angel

Jan 2017 - Aujourd'hui

First Network of Business Angels in France

  • Startups scouting (focus on: Cloud based application, Software, Uberization approach on underused assets)
  • Startups evaluation (Business Plan, Potential Market, Brevets, Pre/ Post money value etc.)
  • Startup members evaluation (Competences, etc.)
  • Founding (More than 30 000 euro “personal money” invested)
  • Post founding support (Board consulting, Strategic alliances, Market evaluation, M&A operations etc.)

Grundfos
Paris, France

South and West Europe area Marketing Director

Jan 2018 - Aujourd'hui

Pump manufacturer. Turnover: 3,4 B€, 19,000 employees worldwide, present in more than 50 countries

Member of the South and West Management Board. Manage a multicultural marketing team (30 pers.) in 7 countries (370 M€ Turnover) and 3,3 M€ marketing budget.

Lead the Digital Transformation across the Area (Strategy, Capabilities, Organization change management) and related deployment (Lead generation, CX, E-commerce, AI, Digital marketing, AR/VR training development).

Drive revenue and profitability through targeted marketing and go-to-market strategies able to meet the company's margin and growth objectives. Drive the omnichannel approach and related deployment (PIM). Indirect Channel management (Distributors and System integrators, Cloud Service providers) able to create opportunities according with the new digital business model related to Asset management and data analysis.

Product life cycle (Offer definition, launches, phase out et PIM) and commercial policy management (Pricing, Rebates etc.).

Deployment and creation of global marketing campaigns (communication and commercial activities) according with group strategy (Brand, Sales, etc.) and local opportunities. Market analysis (competition, Size, trends etc.). Manage initiatives cross internal departments able to increase collaboration and sales excellence.


Sonepar France
Paris, France

Business Unit Director

Jan 2013 - Jan 2018

Electrical, Automation, Robotic and HVAC wholesaler. Turnover: 20 B€, 44000 employees worldwide, present in more than 40 countries.

Created 200 M€ Business Unit (full P&L management) via a dedicated commercial/marketing strategy, adapted process, organization and resources sizing. Redefinition of the business model, implementation of a vertical approach via specific solutions related to E.V. Smart Building and Industry 4.0. (cybersecurity, IoT, Scada and MES SaaS).

Drive 100 people organization from a decentralized to centralized organization model (change management) via a dedicated metrics-based reporting system.

Customer Portfolio Management and development (15 Global accounts). Ensure best in class forecasting and opportunity pipeline management via solid relationships with key C-Level. Leverages on pricing, solutions and business models to maximize revenues, customer satisfaction and margins. Identify and qualify new Global customers. Internal organization alignment to assure delivering of Business Value to the market. Coordinates, influences and orchestrates all of the appropriate resources (Finance, Logistics, IT, etc.).

Product offer definition (Sensors, PLC, Drives etc.) aligned with the company strategy and goals. Launch of new products, software and services. Market analysis (competition, Size, trends etc.). Suppliers contract negotiation (Discounts, End of year Bonus). Analyzing and understanding the total addressable market and related competitor position.


Schneider Electric France
Paris, France

Russia Business Development Director Energy Efficiency

Jan 2012 - Jan 2013

Leader in electrical distribution and automation products and solutions. Turnover: 27 B€, 100.000 employees worldwide. Present in more than 100 countries.

  • Responsible for aligning corporate marketing and sales strategy with country strategy.
  • Business plan and dedicated organization set up (3 direct reports management).
  • Launch of energy management software and products.
  • Partners (System Integrators) selection and management (Contract, Training, Commercial actions).
  • CRM deployment. Utilities, Industries and Datacenters key accounts management.

Schneider Electric France

Business Development Director Italy and East Europe (Solar BU)

Jan 2009 - Jan 2012

  • Co-Led transversal cross-BU strategy able to support Solar BU growth.
  • Supported the B.U. strategy and business development (Direct vs Distribution, product development etc.), set up of local organization aligned with strategy and targets.
  • Created marketing leads and pipeline to drive long-term revenue.
  • Managed budgets for the region.
  • Generated a collaborative schema with main local banks and main solar panels providers.
  • Sales solar monitoring software in SaaS mode and related integration in the IT/OT customer architecture.
  • EPC sales mode (risk analysis) with 1,5 years sales cycle (5M€ per project average)


Schneider Electric France

Marketing & Sales Manager Africa & Middle East Zone for automation and SCADA

Jan 2004 - Jan 2009

  • Product Lifecycle Management (Launch of 25 new products and software), set up of a retail network with more than 30 distributors/System Integrators, pricing strategy implementation (Gross margin = + 5%). Indirect management of 10 products managers. Initiated/participated in product roadmap creation with several Business Units. Created and implemented dedicated marketing/commercial plans.
  • Sales of SCADA software (Licenses) and related integration in the OT customer system. Recruit, enable and drive more than 50 new partners, mainly system integrators, via common commercial targets alignment and dedicated tools.


IBM
Dublin, Ireland

Marketing-Technician Agent

Jan 2003 - Déc 2003

Leader in IT products and solutions. Turnover: 79,9 B€, 380000 employees worldwide. Present in more than 175 countries

  • Technical support on E-business solutions, elaboration of marketing campaigns to promote new solutions/products.
  • Support the EMEA sale organization on tenders.

Bouygues Telecom
Paris, France

UMTS expert

Jan 2002 - Jan 2003

French mobile phone, Internet service provider and IPTV leader. Turnover 4,7 B€ et 7.300 employees

  • Research on the Radio Access Network UMTS (Access Stratum Protocols), focused on the link between services and cell size.
  • "Cell performances" Simulation.
  • Interference reduction study via adaptive antennas.

Formation

 

2016     HEC PARIS, PARIS, France - Executive MBA Program (Innovation and Design Thinking specialization)

2003     Collège des Ingénieurs, PARIS, FRANCE - MBA Program

1996     Politecnico Di Torino, TORINO, ITALY; Cluj Napoca, ROMANIA - Telecommunication Engineer, Erasmus Program in

Langues

 

Francais : Niveau avancé

Anglais : Niveau avancé

Roumain : Niveau avancé

Espagnole : Niveau avancé

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