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Christine International Business Development
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Profil mis à jour le : 22/09/2020

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International Business Development


Note Globale    


International Business Development

Expériences professionnelles


IMS / Insigniam
Asia and Europe

Consultant media and digital transformation

Août 2019 - Aujourd'hui

  • Senior Advisor IMS
  • Senior Advisor Insigniam

Hong Kong


Jan 2016 - Août 2019

Growth and monetisation of a catalogue of cartoons (TV series) for children.

Globally launched three TV series of animated cartoons - educational and entertaining for children. Concluded the negotiations leading to the creation of the J.V. FUN Union in February 2017.

  • Launched the series BabyRiki in China in July 2017, accumulating over 1bn views on digital streaming platforms within 12 months.
  • Sold FUN Union’s content globally to broadcasters and agents, resulting in the distribution of the animated TV series in 14 languages and over 30 markets - including the UK and North America.
  • Successfully led the negotiations with CCTV-Animation for the first ever Sino-Russian co-produced children animation TV series, which includes KikoRiki’s character.
  • Negotiated licensing agreements (toys, publishing and apparel in particular) in key markets including China and the UK, generating a healthy US$10 million revenue pipeline.

Hong Kong

Managing Director

Jan 2013 - Jan 2016

B2C digital learning platform for children.

As an entrepreneur, transformed the printed educational newspaper co-founded in 2004, into a digital platform for young children, in English and Chinese languages.

  • Developed and executed the strategic shift from Hong Kong to global and print to digital greatly increasing the addressable market through e-commerce.
  • Conceived and created the digital versions of Daily 5, Daily 7 and Daily 10, aimed at different age groups, including product features, look and feel, prototyping and testing.
  • Licensed content to educational platform TinyTap, publisher of interactive e-books.

Hong Kong

Managing Director, Asia Pacific & Publisher The Wall Street Journal Asia

Jan 2009 - Jan 2013

Business information and publishing, subsidiary of News Corp.

  • Promoted to take full P&L responsibility for a $130m t/o business with 18 offices in 14 countries and operations in 6 languages. 770 staff.
  • Grew B2B-Newswires revenue by 16% and B2C-WSJA revenue by 35%.
  • Improved profit margins to 25%.
  • Merged the Dow Jones Consumer Division, (WSJA) and Dow Jones Enterprise division, Newswires, Factiva, Risk & Compliance, into a functional Asia Pacific subsidiary consolidated in Hong Kong.
  • Increased the monthly digital audience of the WSJA to 15m unique users from an original print version of 80k unique users in 2006.

Dow Jones Consumer Media Group & Publisher, The Wall Street Journal Asia
Hong Kong

Managing Director Asia Pacific

Jan 2006 - Jan 2009

  • Turned around the print edition of the WSJA, regaining top position in advertising market share.
  • Returned to profitability, growing revenue 47% and turning losses into profit from year 1.
  • Developed and launched digital local language and content editions of the WSJA in English, Chinese and Japanese, negotiating the latter with a local partner to form a J.V.

Hong Kong


Jan 2002 - Déc 2005

Business information and publishing, subsidiary of News Corp.

  • Supported the acquisition of Action Asia, an active lifestyle magazine and corporate events, expanded the format and sold to the Singapore publisher SPH.
  • Founded Step Max and launched Daily 7 and Daily 10, children’s educational print titles.

Hong Kong

President and CEO Asia Pacific

Jan 1995 - Déc 2001

Global magazine publisher

Promoted to take full P&L responsibility for the t/o US$230m region covering 9 markets; Japan, China, Taiwan, Hong Kong, Korea, Singapore, Thailand, Indonesia and Australia; 40 magazines, 700 employees.

  • Doubled revenue to US$230m, turning around a loss-making business.
  • Created organic growth through developing American magazine titles in local languages.
  • Bought out the Time J.V. in Japan and acquired the titles of Japanese publisher Fujin Gaho.

Hong Kong

V.P. Asia Pacific, Managing Director Hong Kong and China

Jan 1993 - Déc 1994

Global magazine publisher.

Promoted to take full P&L responsibility for the North Asian region; 10 magazines, 100 employees.

  • Changed the focus of the business from South Asia with management based in Sydney to the rapidly expanding and high potential North Asia market.
  • Bought out the J.V. partner in Hong Kong taking full control of all titles, including ELLE.

Tokyo, Japon

Representative Director

Jan 1991 - Jan 1993

  • Set up the Tokyo office to manage ELLE licensee and 50 sub-licensees manufacturing clothing and home furnishing products under the ELLE brand.

ELLE Publishing New York
New York

V. P. and General Manager

Jan 1988 - Jan 1991


  • Promoted with full P&L responsibility for ELLE PUBLISHING: t/o in excess of US$ 100m.
  • Worked on the acquisition of the 49% JV share of the business from partner News Corp.
  • Launched of ELLE brand extension magazine: ELLE Décor.
  • Corporate Controller of the American Hachette Filipacchi Media company, following the acquisition of the 10 former CBS Group magazine titles for US$650m.

Hachette Filipacchi
Paris, France

International Business Manager

Jan 1984 - Jan 1988

  • Helped establish international operations: launch of many editions of ELLE outside France.



2019 : ITIL V4



2013     University of Hong Kong - Women's Directorship Program

2010     Executive Education Harvard Business School - YPO

1991     MBA Columbia University New York

1984     ESSEC



English : Bilingue ou langue maternelle

French : Bilingue ou langue maternelle

Mandarin : Moyen

German : Moyen