Directeur du Développement

Medtech Brussel

Teleconsultation platform and tools allowing remote assessment of oral health by dentists

• Structuration of funding (equities, loans & subsidies), marketing tools, dealing with regulatory framework
• Delivery of first MVP with partners
• Business development in Belgium and first clients signatures

Fintech Paris

Platform providing start-ups rating & valuation as well as consultancy services for fund raising to startups

Services addressing needs of banks, investors (VCs and business angels), incubators and Corporate clients

8 staff members – 450 startups rated, 2000+ platform users and 7000 start ups under monitoring

Main achievements :

• Product – market fit and development strategy definition (product, commercial & Marketing)
• Structuration of commercial packages, pricing and sales strategy in France.
• Implementation and follow up of key partnerships with Banks, crowdfunding platforms and incubators
• First commercial traction in France with startups

French regulated Investment bank, part of the Saxo Bank Danish group

Multi assets investment platform for retail clients and financial institutions

Member of the supervisory Board, Responsible officer

32 Staff – 12 Sales people – Sales 25 M€ - AUM 800 M€

Main achievements:

• Successfully repositioning Saxo Banque from active traders to private investors segment, adapting the product offering and the marketing strategies. Saxo Banque now ranking #3 online bank in France towards private investors
• Regulatory: Implementation of the 2016 Loi Sapin 2 guidelines, resulting in marketing & commercial changes for leverage products distribution; implementation of AML & KYC new requirements and clients onboarding process changes.
• PR : advocating Saxo’s position on leveraged product management toward AMF & FSMA

➣ Successful organizational changes implementation : local account management and outsourcing of client support

Paris, Amsterdam

Saxo Markets , technological entity for B2B

Business Responsibility over 4 subsidiaries: France, Italy, NL & Belgium - 11 Staff – Sales 18 M€

Main achievements:

• Positioning the Saxo Markets brand and developing awareness through marketing and PR campaign
• +30% revenue increase from 2014 to 2016, thanks to Saxo Markets development, new market segments opening ie asset managers, Wealth managers, online banks & brokers and commercial banks .
• Implementation of Open Innovation based strategy and development of winning partnerships with online banks through White label products and with Fintechs through Open API. Promoter of Best practices sharing

London, Paris

Alternative Pan European Stock Exchange - regulated market

For online banks and brokers, banks and market makers

22 Staff – 8 markets covered - Creation of a new entity with clients in 6 countries and 4 sales people

⇒ Equiduct becoming from scratch within 2 years the reference market for retail stocks order flow execution

Main achievements:

• Product Development of a new innovative equities trading platform providing Orders Best Execution
• Definition of the Sales & Marketing strategy to raise awareness on Mifid1 guidelines on Best Execution
• Recruitment and management of Sales & Marketing staff across France and UK resulting in commercial traction
• 32 new market participants among Retail players across Europe with Average daily volume; 250 M€ (as of 2014) ,
• Active involvement in the fund raising operations and investors relations

Brussels, Paris

Multi assets Electronic trading and middle/back office software vendor

For banks, brokers, asset managers and Exchanges

21 Staff – Sales 7 M€

Main achievements:

• 8% YoY Sales increase, reinforcing market leadership in electronic trading and order management systems
• Reorganization of the client service Dpt, for better efficiency, higher expertise and service quality in the client’s support and pre sales project management
• Lead the indepth internal transformation from product selling to full solution selling process
• Maintained the subsidiary high profitability (Net margin 24%) despite growing competition

6 sales, 20 M€ yearly revenues

Main achievements:

• 26% YoY growth, resulting in 4 M€ incremental recurring revenues per year for 2 years
• Successful penetration of new asset managers segment with large Buy side OMS sales
• Conducted major organizational changes related to sales & support teams for better service and performance

Portfolio of 35 clients managed

Technical follow up and client satisfaction

Paris Exchange

Responsibility for Budget follow-up over 4 subsidiaries – 35 M€ revenues