Mieux vaut prendre le changement par la main avant qu'il ne nous prenne par la gorge.

Note Globale    

Eric

55 ans

Paris

Eric
CEO International (B2C & B2B) avec un focus particulier sur la Vente, Marketing, Omni-channel retailing, et les réseaux de distr

Expériences professionnelles

 


SENIOR ADVISOR

Jan 2021 - Aujourd'hui

1. in Strategy : Boston Consulting Group, Private Equity firms, Corporations

2. in M&A : Investment bank (Drake Star), Private Equity (Evalston)


MITSUBISHI MOTORS
Amsterdam

PRESIDENT & CEO EUROPE

Jan 2020 - Jan 2021

1. Managing full P&L (+€2B)

2. Leading a central team of +300 people (including warehouse) and 34 countries with large franchise network

3. Successful steering operation through covid19 crisis

4. Development and delivering of Scale-down strategy in Europe

5. Delivering budget plan despite winddown strategy


OPEL FRANCE
Paris

PRESIDENT & CEO FRANCE

Jan 2013 - Déc 2019

1. Managing full P&L (+€1B), delivering KPIs & Growth :

  • Operating Profit (ROI) up by 33%,
  • Volume up by 20%,
  • Improved Pricing Power (-4,5pt @ -6,7% vs benchmark),
  • Enhanced Customer satisfaction (+4pt @92),
  • Improved Brand image (+0,5pt @ 6%)

2. Leading + 300 staffs and a franchise Network of +200 dealers

3. Go to Market of new products and services including EV

4. Steering the Business transformation :

  • Significant cost reduction (- €200 per unit/-1pt distribution, -20% G&A & Non-media),
  • Cash-flow improvement (stock reduced by half),
  • Synergies with PSA by sharing some departments,
  • Implementation of Omni channel Customer center and e-commerce capability,
  • Sales Improvement thanks to new Sales Effectiveness & Dealer Performance Management,
  • Optimization of dealer network footprint

CHEVROLET & CADILLAC EUROPE
Zürich

DIRECTOR MARKETING EUROPE

Jan 2011 - Déc 2012

1. Managing a budget of +€120M

2. Go to Market to 8 new products in +30 markets

3. Centralization of Media planning to Chevrolet European HQ

4. Special assignment (6 months): Project leader (US$ 100M NPV) for synergies between Chevrolet Europe and Opel Vauxhall (After-sales, IT, HR, Finance, Country clustering)


CHEVROLET FRANCE
Paris

PRESIDENT & CEO

Jan 2006 - Déc 2010

1. Scaling up Organization (+50 people) and Franchise network (+150 dealers)

2. Developing effective Go to Market strategy and Brand Marketing campaigns

3. Managing full P&L (+€200M), delivering KPIs and business growth

  • Back to Profitability
  • Tripling sales volumes (22K) & Market share; Fastest growing brands in France in 2009/2010
  • Improved brand image and awareness

GENERAL MOTORS EUROPE and then CHEVROLET
London

HEAD EUROPE OF DIGITAL & CRM

Jan 2000 - Jan 2006

1. Evangelization Digital within GM Europe organization

2. Building Overall Strategy, Organization, Roadmap, and Business cases

3. Delivery of Capabilities (Websites, CRM, lead management...)

4. Implementing Change Management & Trainings

5. Design Customer Journey program


GENERAL MOTORS FRANCE
London

Other

Jan 1990 - Jan 2000

Positions within Sales department

  • RETAIL IT MANAGER
  • BUSINESS DEVELOPMENT MANAGER
  • BUSINESS MANAGEMENT CONSULTANT

Formation

 

1990     Business School - W.I.B.S - Business Bachelor's Degree

Langues

 

Français : Bilingue ou langue maternelle

English : Bilingue ou langue maternelle

Chargement...